WORK THAT
HITS YOU RIGHT
IN THE FEELS

WORK THAT
HITS YOU RIGHT
IN THE FEELS

That’s why kins exists.

After a decade in the creative industry, we saw something broken: brilliant minds boxed in, big ideas watered down, and too many brands chasing trends instead of truth. The industry felt safe, polished and soulless. So we built Kins to flip the script. To craft design that hits you in the feelings. That moves people viscerally, emotionally, memorably.

No cookie-cutter stuff here, just thoughtful, moving work that matters.

No cookie-cutter stuff here, just thoughtful, moving work that matters.

No cookie-cutter stuff here, just thoughtful, moving work that matters.

The Founders

The Founders

Pradhyumn Kag

Co-founder, Design Director

With 7+ years as a design director across India and Singapore based agencies, Pradhyumn turns bold ideas into designs that connect deeply with global audiences. His work balances experimentation with strategic intent, spanning projects for Google, Facebook, Spotify, and Snapchat.

He’s the Chief Creative Director of Fetus®, an I.P. streetwear label like none other you've seen before.

Pranjal Kaila

Co-founder, Design Director

Pranjal Kaila is a brand strategist and design director with over 8 years of experience helping businesses across the globe find their boldest voices. His approach blends storytelling with thoughtful design, working across industries from tech to fashion.

He’s the CEO of Fetus®, an I.P. streetwear label like none other you've seen before.

Kins is the
creative force
behind Fetus

As business owners, we know what it means to start from scratch, to take risks, and to stay true to a vision when it’s easier to follow the crowd. That’s why Fetus® is so personal to us.

Rooted in rebellion and storytelling, Fetus follows a character exiled from his planet, now launchin his own fashion label in Delhi. Every piece of streetwear is a reflection of of how we approach both creativity and entrepreneurship: with emotion, intention, and a refusal to conform.

Owning and growing this brand taught us how to blend great design with business, without compromising either.

12+

Years Experience

50+

Brands Transformed

14

Categories Disrupted

7+

Countries Reached

70%

Repeat Clients

3

In-house Brands

12+

Years Experience

50+

Brands Transformed

14

Categories Disrupted

7+

Countries Reached

70%

Repeat Clients

3

In-house Brands

50+

brands transformed

14

industry awards

7+

global brands

72%

clients retained

3

successful inhouse businesses

12+

years of experience

Collaborators

Meet the people that make it possible

Aravind Narayanan

Marketing & Content Head

Aravind Narayanan

Marketing & Content Head

Aravind Narayanan

Marketing & Content Head

Shikhar Virmani

Senior graphic designer

Shikhar Virmani

Senior graphic designer

Shikhar Virmani

Senior graphic designer

Vivek Mishra

Production manager

Vivek Mishra

Production manager

Vivek Mishra

Production manager

Anshika Sharma

Senior graphic designer

Anshika Sharma

Senior graphic designer

Anshika Sharma

Senior graphic designer

Priyanshoo Singh

Video editor

Priyanshoo Singh

Video editor

Priyanshoo Singh

Video editor

Sahir Khan

Graphic Designer

Sahir Khan

Graphic Designer

Sahir Khan

Graphic Designer

Let’s work
together

or reachout to
hi@bykins.com

Let’s work
together

or reachout to
hi@bykins.com

Let’s work
together

or reachout to
hi@bykins.com

hi@bykins.com
+91 9876543210

© All rights reserved

hi@bykins.com
+91 9876543210

© All rights reserved

hi@bykins.com
+91 9876543210

© All rights reserved